“Outlaws Western Grill” Menu

Client: Outlaws Western Grill – Pete & Tammy Jolley, Proprietors
Role: Art Direction, Copywriting, Concept, Layout & Design

Clients were opening a western-themed steakhouse adjacent to a hotel. I was given free rein to produce the menu, including naming the dishes and copywriting. It was a challenge to present the material in a fun and engaging way without going over the line into shtick, but the clients were delighted with the result.